Cruise Routes
Lewis Freeth
Marketing Executive
Lewis joined the Routes family in 2022, combining a growing passion for marketing with his personal connection to photography and travel in Latin America. Having already backpacked through much of North, Central, and South America, he brought a traveller’s perspective into his professional role.
Since joining, he’s returned to the continent to explore Costa Rica, Patagonia and the Pantanal, and has also ventured further south to Antarctica and South Georgia with Cruise Routes, where he was official ship photographer. These experiences – from rainforest trails to remote polar shores – have shaped both his creative work and his understanding of what makes a journey truly memorable.
His role centres on photography, content creation, and social media, helping to bring Cruise Routes’ destinations to life across different platforms. His firsthand knowledge, from jungle treks to polar voyages, adds a sense of authenticity to every campaign. For Lewis, it’s these lived experiences – captured both professionally and personally – that allow travellers to connect more meaningfully with a destination.
Lewis is hoping to make it seven out of seven continent visits soon when he visits Asia.
Inspiration written by Lewis
“This is where I share the journeys, destinations and experiences that have sparked my own curiosity, as well as a few that I think deserve a closer look. From remote landscapes and remarkable wildlife to different cultures and ways of exploring, I hope you’ll discover something here that gets you thinking about where you might go next.”

The beauty of cruising the Norwegian fjords is with a small ship
Imagine standing at the bow of a small ship sailing through a monumental amphitheatre carved out by nature. Sheer, inky-dark walls rise abruptly from the fathomless water. Your vessel glides past a thundering waterfall, which veils craggy bluffs with a

What is it like to explore the Galápagos with National Geographic-Lindblad Expeditions?
Cruise Routes Marketing Executive and photographer Lewis Freeth recently travelled through the Galápagos on a fantastic voyage aboard Islander II with Lindblad-National Geographic Expeditions. From giant tortoises in the highlands to marine iguanas sprawled across black lava, he discovered that

New Zealand Small Ship Cruises: An Exploration Guide
Fiords, wildlife, Māori culture and islands few travellers ever reach – discover why exploring New Zealand by small ship reveals a very different side of Aotearoa. There are plenty of ways to enjoy New Zealand small ship cruises. But when